From Business Strategy to IT Action
Right Decisions for a Better Bottom Line

1. Edition March 2004
352 Pages, Hardcover
Wiley & Sons Ltd
Short Description
Many companies today demonstrate considerable disconnects between the strategic goals of the enterprise and the goals and activities of IT. These disconnects occur in planning, prioritization, goal alignment, performance measurement, and organizational development. One of the greatest challenges facing businesses today has to do with how they invest in technology and how these investments are integrated within their overall business strategy. This book presents an integrated approach to connecting an enterprise's strategic intention with its IT activities and then provides a road map for how to get there.
From Business Strategy to IT Action gives companies of all sizes the tools to effectively link IT to business strategy and produce effective, actionable strategies for bottom-line results. The authors present CEOs, CFOs, CIOs, and IT managers with a powerful and accessible resource packed with such useful material as:
* The Strategy-to-Bottom-Line Value Chain, which integrates the management practices relating to planning, prioritization, alignment, and assessing a company's entire IT budget
* Methods for using IT Impact Management to establish IT culture and performance models for the business/IT connection
* The IT Improvement Zone, which quickly identifies where a company can focus its energies for maximum results
* And much more
Acknowledgments.
CHAPTER 1: Define the Goals.
CHAPTER 2: Ask the Right Questions.
CHAPTER 3: Connect to the Bottom Line.
CHAPTER 4: Understand Costs and Resources.
CHAPTER 5: Focus on the Right Things.
CHAPTER 6: Adopt Effective Process to Produce Action.
CHAPTER 7: Tackle the Practical Problems.
CHAPTER 8: Make the Right Decisions.
CHAPTER 9: Plan for the Right Results.
CHAPTER 10: Keep Score.
CHAPTER 11: Deal with Culture.
CHAPTER 12: Chart the Path to Implementation.
CHAPTER 13: Define What's Next.
CHAPTER 14: Answer the "So What?" Question.
APPENDICES.
Appendix A The Role of Enterprise Architecture in Right Decisions/Right Results.
Appendix B Management Team Roles in Right Decisions/Right Results.
Appendix C The Development of Strategic Intentions, with Examples.
Appendix D Applying Strategic Intentions in Prioritization.
Appendix E The CFO Role in Right Decisions/Right Results.
Appendix F The Details of the Business Value Maturity Model.
Bibliography.
Index.
Notes are available on this book's website: www.wiley.com/go/ITAction.
Thomas L. Bugnitz is President of The Beta Group. He is a frequent speaker on technology management and an adjunct professor at Washington University.
William B. Walton is a principal with The Beta Group. Prior to joining The Beta Group, he spent seventeen years with Gartner Group, where he developed IT measurement services and associated analytical methods.